Jack London’s The Call of the Wild was serialized in The Saturday Evening Post from June 20 to July 18, 1903, only five years after the Stampede of 1898. It was an instant classic and the quintessential novel of the Klondike. The five-parter was accompanied by illustration from two artists, Charles Livingston Bull (1874-1932) and Philip R. Goodwin (1881-1935). Bull was hitting his stride, illustrating books for Charles G. D. Roberts as well as magazine covers but Goodwin was only 22 and just starting out on his career that would include illustrating Teddy Roosevelt’s book on hunting. The two artists together is a nice blend of Bull’s stylized poster art (which remind of Kay Nielsen’s fairy tale art) and Goodwin’s realistic dog forms.

Here are the first images America saw for this beloved Northern, setting the bar high for all that followed.